Opinion

July 15, 2022

Pitching your startup? Here are the red flags that journalists see

No, I will not join your content marketing team.


Eleanor Warnock

5 min read

My face when founders make me angry. Credit: Cyrus Chew on Unsplash

People talk a lot about red flags in dating — those telltale signs that should make you run for the hills. I see my own share of red flags — only they’re from the founders we cover at Sifted. 

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Eleanor Warnock

Eleanor Warnock is an advisor to VC firm Bek Ventures, and writes a newsletter on tech and writing. She was previously Sifted’s deputy editor. Find her on X and LinkedIn

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