# Consumer

The latest news and analysis on Europe’s consumer tech startups, including advertising and marketing, ecommerce, food and media.

How video gaming companies are levelling up
Sponsored by
July 2, 2025
How video gaming companies are levelling up
Industry players are turning to VC funds and M&A to drive growth
Sponsored by: Latham & Watkins
Vinted CEO Thomas Plantenga: 'We're not going to exit'
Podcast
June 20, 2025
Vinted CEO Thomas Plantenga: 'We're not going to exit'
The Vinted CEO joins the Sifted Podcast to talk about what’s next for the secondhand marketplace unicorn
Amy Lewin
AI for animation: Paris-based Animaj raises €75m to double down on the US
News
June 18, 2025
AI for animation: Paris-based Animaj raises €75m to double down on the US
Three years after launch Animaj is profitable thanks to fast growth on platforms like YouTube
Daphné Leprince-Ringuet
We're here to stay
June 18, 2025
We're here to stay
You build the future. We'll keep covering it
John Thornhill
Grocery unicorn Rohlik to sell the tech that helped it hit profitability
News
June 10, 2025
Grocery unicorn Rohlik to sell the tech that helped it hit profitability
Rohlik is EBITDA profitable in the Czech Republic and Hungary
Freya Pratty
SoftBank-backed events startup Dice acquired by rival after moving to appoint administrators
News
June 5, 2025
SoftBank-backed events startup Dice acquired by rival after moving to appoint administrators
The UK-based startup has raised nearly $200m since launching 2014
Kai Nicol-Schwarz
Exclusive: ElevenLabs and Oscar winner Danny Boyle back AI startup Wonder's ‘Black Mirror’-style film series
Exclusive
June 4, 2025
Exclusive: ElevenLabs and Oscar winner Danny Boyle back AI startup Wonder's ‘Black Mirror’-style film series
The anthology series will launch on YouTube and Vimeo in July
Maya Dharampal-Hornby
TechCrunch rocks industry with European shutdown: ‘A gut punch to the ecosystem’
Analysis
June 2, 2025
TechCrunch rocks industry with European shutdown: ‘A gut punch to the ecosystem’
The flagship media brand has quietly retreated from the region, leaving long-serving staff unemployed
Martin Coulter and Tom Matsuda
Sequoia leads $100m round for British indie film streaming service Mubi
News
June 1, 2025
Sequoia leads $100m round for British indie film streaming service Mubi
The rare VC-movie crossover sees Mubi valued at $1bn
Kai Nicol-Schwarz
OnlyFans owner in talks to sell company for $8bn, reports say
News
May 23, 2025
OnlyFans owner in talks to sell company for $8bn, reports say
Porn platform’s investors also said to be mulling potential IPO
Martin Coulter
How car subscription service Finn zoomed to top of Sifted’s DACH & CEE leaderboard
Analysis
May 21, 2025
How car subscription service Finn zoomed to top of Sifted’s DACH & CEE leaderboard
EV curiosity, a fall in big ticket spending and advice from the CEO’s mother have all helped put 80k Finn cars on the streets
Éanna Kelly
BeReal owner Voodoo reports another year of profitability — and says it isn’t over for the Gen Z app yet
News
May 19, 2025
BeReal owner Voodoo reports another year of profitability — and says it isn’t over for the Gen Z app yet
The French unicorn acquired Gen-Z social media app BeReal in a cash and earnout deal last year
Daphné Leprince-Ringuet
From Amazon to Fidelity, how much will Deliveroo shareholders earn from $2.9bn DoorDash deal?
Analysis
May 7, 2025
From Amazon to Fidelity, how much will Deliveroo shareholders earn from $2.9bn DoorDash deal?
Sifted digs into shareholder ownership data to work out which investors are due big payouts from the deal
Kai Nicol-Schwarz
Deliveroo CEO Will Shu bags £170m in DoorDash takeover deal
News
May 6, 2025
Deliveroo CEO Will Shu bags £170m in DoorDash takeover deal
US rival DoorDash has struck a £2.9bn deal to buy the UK food delivery company
Kai Nicol-Schwarz
Exclusive: Secondhand marketplace app Vinted launches VC unit 'Vinted Ventures'
News
April 29, 2025
Exclusive: Secondhand marketplace app Vinted launches VC unit 'Vinted Ventures'
Lithuania's first unicorn pledges up to €10m for other 're-commerce' players
Martin Coulter
Deliveroo mulls £2.7bn takeover bid from US rival DoorDash
News
April 27, 2025
Deliveroo mulls £2.7bn takeover bid from US rival DoorDash
The consumer delivery market has taken a battering in recent years, with buyers shifting their purchasing behaviour after pandemic.
Martin Coulter
Bending Spoons CEO Luca Ferrari: ‘We're trying to build one of the most successful companies of all time’
Interview
April 23, 2025
Bending Spoons CEO Luca Ferrari: ‘We're trying to build one of the most successful companies of all time’
The Italian unicorn plans to spend over $1bn on acquisitions this year
Amy Lewin
Strava acquires rival fitness app Runna: 'This isn't an efficiency play'
News
April 17, 2025
Strava acquires rival fitness app Runna: 'This isn't an efficiency play'
The acquisition should fix a pain point for Strava, which has more than 120m users globally
Martin Coulter
Topgolf founders rack up $34m for high-tech pool startup Poolhouse
News
April 14, 2025
Topgolf founders rack up $34m for high-tech pool startup Poolhouse
A new player enters the rapidly-growing ‘competitive socialising’ industry
Martin Coulter
Europe’s iPhone challengers spy opportunity in tariffs fallout
News
April 11, 2025
Europe’s iPhone challengers spy opportunity in tariffs fallout
Disruption to Apple’s supply chain gives smaller phone makers a chance to grab a slither of market share
Martin Coulter
HR platform Job&Talent raises €92m, doubles down on AI agents
News
April 10, 2025
HR platform Job&Talent raises €92m, doubles down on AI agents
The Series F is a downround that cuts the Madrid-based startup’s valuation by €800m
Mimi Billing
England captain Harry Kane backs ticketing startup Seat Unique
News
April 1, 2025
England captain Harry Kane backs ticketing startup Seat Unique
The premium ticketing company boasts a roster of high-profile athlete backers
Maya Dharampal-Hornby
Web Summit founder Paddy Cosgrave settles multi-million euro legal battle with shareholders
News
March 27, 2025
Web Summit founder Paddy Cosgrave settles multi-million euro legal battle with shareholders
The case had been expected to last three months
Kai Nicol-Schwarz
Deliveroo reports first full-year of profit following layoffs and market exits
News
March 13, 2025
Deliveroo reports first full-year of profit following layoffs and market exits
The food delivery giant announced it was shutting its Hong Kong business earlier this week
Kai Nicol-Schwarz

# Consumer

How video gaming companies are levelling up

Vinted CEO Thomas Plantenga: 'We're not going to exit'

AI for animation: Paris-based Animaj raises €75m to double down on the US

We're here to stay

Grocery unicorn Rohlik to sell the tech that helped it hit profitability

SoftBank-backed events startup Dice acquired by rival after moving to appoint administrators

Exclusive: ElevenLabs and Oscar winner Danny Boyle back AI startup Wonder's ‘Black Mirror’-style film series

TechCrunch rocks industry with European shutdown: ‘A gut punch to the ecosystem’

Sequoia leads $100m round for British indie film streaming service Mubi

OnlyFans owner in talks to sell company for $8bn, reports say

How car subscription service Finn zoomed to top of Sifted’s DACH & CEE leaderboard

BeReal owner Voodoo reports another year of profitability — and says it isn’t over for the Gen Z app yet

From Amazon to Fidelity, how much will Deliveroo shareholders earn from $2.9bn DoorDash deal?

Deliveroo CEO Will Shu bags £170m in DoorDash takeover deal

Exclusive: Secondhand marketplace app Vinted launches VC unit 'Vinted Ventures'

Deliveroo mulls £2.7bn takeover bid from US rival DoorDash

Bending Spoons CEO Luca Ferrari: ‘We're trying to build one of the most successful companies of all time’

Strava acquires rival fitness app Runna: 'This isn't an efficiency play'

Topgolf founders rack up $34m for high-tech pool startup Poolhouse

Europe’s iPhone challengers spy opportunity in tariffs fallout

HR platform Job&Talent raises €92m, doubles down on AI agents

England captain Harry Kane backs ticketing startup Seat Unique

Web Summit founder Paddy Cosgrave settles multi-million euro legal battle with shareholders

Deliveroo reports first full-year of profit following layoffs and market exits