Rosie Wood

Rosie Wood is Sifted's fictional VC columnist

How venture capital firms die
Opinion
July 4, 2025
How venture capital firms die
Sifted’s fictional VC columnist Rosie Wood is back — and things are not going well
Rosie Wood
Dispatches from a London VC: with no deals in sight, VCs finally have time to date
Opinion
February 14, 2023
Dispatches from a London VC: with no deals in sight, VCs finally have time to date
When in doubt, just insult their portfolio. They'll instantly love you
Rosie Wood
The beige scale: The answer to all VC’s diversity reporting woes
Opinion
January 20, 2023
The beige scale: The answer to all VC’s diversity reporting woes
Reporting your diversity based on Harry Potter house is just not going to cut it
Rosie Wood
Dispatches from a new VC: the Black Goose memo
Opinion
June 23, 2022
Dispatches from a new VC: the Black Goose memo
This is not a time for panic. This is not a time for serif fonts.
Rosie Wood
Dispatches from a London VC: My first angel coming-out party
Opinion
May 17, 2022
Dispatches from a London VC: My first angel coming-out party
If you haven't been invited to an angel coming-out party, you might be a peasant.
Rosie Wood
Dispatches from a London VC: The Gen Z VCs fight for a pay rise
Opinion
April 21, 2022
Dispatches from a London VC: The Gen Z VCs fight for a pay rise
If I don't get paid as much as a Sequodreessen associate, I'm quitting.
Rosie Wood
Dispatches from a London VC: Everyone is a partner
Opinion
April 8, 2022
Dispatches from a London VC: Everyone is a partner
When the Partnership realised we had a diversity issue, they came up with a creative solution.
Rosie Wood
Dispatches from a London VC: Still angry we weren’t in that European VC FT piece
Opinion
February 9, 2022
Dispatches from a London VC: Still angry we weren’t in that European VC FT piece
Do you have access to the beta version of Microsoft Metaverse?
Rosie Wood
Dispatches from a new VC: The best 2022 predictions from après ski
Opinion
January 26, 2022
Dispatches from a new VC: The best 2022 predictions from après ski
Your favourite (fictitious) European VC is back with their priorities for 2022, including impact, diversity and working with US funds.
Rosie Wood
Dispatches from a new VC: A founder meeting marathon in a Slush sauna
Opinion
December 3, 2021
Dispatches from a new VC: A founder meeting marathon in a Slush sauna
This week, Rosie Wood is joining the rest of the startup world at Slush in Finland. But Mild Conviction's innovative pitching room left her to sweat
Rosie Wood
Dispatches from a new VC: Europe’s eight hottest under-the-radar startups
Opinion
November 17, 2021
Dispatches from a new VC: Europe’s eight hottest under-the-radar startups
High-now-pay-later, complicated Romanian SaaS and the French Zillow
Rosie Wood
Dispatches from a London VC: The secret source for deals... dating apps
Opinion
November 3, 2021
Dispatches from a London VC: The secret source for deals... dating apps
Are dating apps the ultimate data-driven sourcing tool for VCs?
Rosie Wood
Dispatches from a new VC: we, too, invested in 10-minute grocery
Opinion
October 20, 2021
Dispatches from a new VC: we, too, invested in 10-minute grocery
Rosie Wood discusses her first deal at Mild Conviction - in the 10-minute grocery space.
Rosie Wood
Dispatches from a new VC: cruelty-free kombucha and board meetings
Opinion
October 6, 2021
Dispatches from a new VC: cruelty-free kombucha and board meetings
It’s not every day that you start a job that you know is going to change your life — and change the world.
Rosie Wood

Rosie Wood

How venture capital firms die

Dispatches from a London VC: with no deals in sight, VCs finally have time to date

The beige scale: The answer to all VC’s diversity reporting woes

Dispatches from a new VC: the Black Goose memo

Dispatches from a London VC: My first angel coming-out party

Dispatches from a London VC: The Gen Z VCs fight for a pay rise

Dispatches from a London VC: Everyone is a partner

Dispatches from a London VC: Still angry we weren’t in that European VC FT piece

Dispatches from a new VC: The best 2022 predictions from après ski

Dispatches from a new VC: A founder meeting marathon in a Slush sauna

Dispatches from a new VC: Europe’s eight hottest under-the-radar startups

Dispatches from a London VC: The secret source for deals... dating apps

Dispatches from a new VC: we, too, invested in 10-minute grocery

Dispatches from a new VC: cruelty-free kombucha and board meetings