Analysis

April 29, 2025

Trump tariffs threaten cloud price hike for European startups

There’s growing concern that a rise in cloud computing costs could hit growth ambitions and delay profitability among Europe's startups

European startups and their investors are bracing for a hike in cloud computing costs that could hit growth ambitions and delay profitability, amid fears that US tariffs could force hyperscalers to ramp up prices. 

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Kai Nicol-Schwarz

Kai Nicol-Schwarz was a senior reporter at Sifted. He covered AI and UK tech.

Miriam Partington

Miriam Partington is a senior reporter at Sifted, based in Berlin. She covers the DACH region and the future of work, and writes Startup Life , a weekly newsletter on what it takes to build a startup. Follow her on X and LinkedIn

Anne Sraders

Anne Sraders is a senior reporter at Sifted, based in Berlin. She covers the venture capital industry and deeptech startups, including robotics, spacetech and defence tech. She also writes Sifted's weekly VC newsletter Up Round. Follow her on X and LinkedIn

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