Opinion

February 14, 2023

Dispatches from a London VC: with no deals in sight, VCs finally have time to date

When in doubt, just insult their portfolio. They'll instantly love you


Rosie Wood

4 min read

Rosie Wood is a (fictional) associate at the VC firm Mild Conviction. It’s a generalist, multistage fund with offices in London, Paris and Verbier. It's not like normal VCs — it doesn't need to do a tonne of due diligence to decide on an investment. Instead, it simply looks for companies and founders that are pretty good. Because pretty good is usually good enough. Catch up on her other dispatches here. 

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Rosie Wood

Rosie Wood is Sifted's fictional VC columnist

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