Analysis

February 4, 2022

Getting spicier: the next generation of grocery apps get specialist

There's a new cohort of grocery apps in town, catering for specific groups and communities


Freya Pratty

7 min read

Ralph Hage, founder of Yababa

If there’s one trend that sums up the last year of European tech, it’s the rise of on-demand grocery apps. The market is growing at pace, and investors are backing companies with bigger and bigger cheques.

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west african grocery delivery app Oja
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mixestore delivers south Asian food
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yababa, delivering turkish and arabic food
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Freya Pratty

Freya Pratty is Sifted's associate editor. She covers UK tech and leads Sifted's investigations. Follow her on X , LinkedIn and Bluesky

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