Jude Law

Analysis

April 15, 2026

How Legora hired Jude Law

A new ad sees the British actor purring over legal AI software. The creators tell Sifted how it came to life

Éanna Kelly

4 min read

British A-list actor Jude Law has played John Watson, Albus Dumbledore and Vladimir Putin. This week, he took on his most challenging role yet: making AI legal software feel fun (and even attractive).

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Éanna Kelly

Éanna Kelly is a contributing editor at Sifted, and writes Startup Life , a weekly newsletter on what it takes to build a startup. Follow him on X and LinkedIn

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