Opinion

June 21, 2021

Fintech founders, stop trying to build a European WeChat

More European fintechs are trying to build 'super apps', inspired by the success of China's WeChat and Alipay.


Ivan Zhiznevskiy is CEO of 3s.money. Eugene Dugaev is CTO.

Inspired by the incredible success of WeChat and Alipay in China, more and more European fintechs are trying to build ‘one app to rule them all’. But these super apps — one app, one sign-in, one user experience — completely miss the point of fintech. So founders, stop trying to build a European fintech WeChat! 

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