Podcast

February 27, 2024

What does it actually mean to be a values-driven brand?

The third episode of The Inclusive Startup Playbook talks about being a values-driven brand, while remaining realistic and credible


Steph Bailey

1 min read

(R-L): Sanghamitra Karra, EMEA head of Morgan Stanley’s inclusive ventures group, Anisah Osman Britton, Startup Life reporter at Sifted, Nina Briance, CEO of Cult Mia, and Mollie Claypool, CEO of Automated Architecture

Being a values-driven company is increasingly important to customers — and investors. But what does this mean in practice and how do you stay realistic and credible? 

We address these questions — and more — on the third episode of The Inclusive Startup Playbook, our new podcast in collaboration with Morgan Stanley Inclusive Ventures Lab, where we interview Sanghamitra Karra, EMEA head of Morgan Stanley’s inclusive ventures group, Nina Briance, CEO of Cult Mia, a sustainable online fashion marketplace, and Mollie Claypool, CEO of Automated Architecture, a manufacturing platform for affordable and sustainable housing.

Listen to The Inclusive Startup Playbook on:
👉Spotify
👉 Apple
👉 And more

Presenters: Anisah Osman Britton and Steph Bailey
Editor: Billy Craigon
Producer: Steph Bailey
Project manager: Tanya Maheshwari 

Advertisement

Steph Bailey

Steph Bailey is head of content at Sifted. Follow her on Twitter and LinkedIn