Podcast

February 27, 2024

What does it actually mean to be a values-driven brand?

The third episode of The Inclusive Startup Playbook talks about being a values-driven brand, while remaining realistic and credible


Steph Bailey

1 min read

(R-L): Sanghamitra Karra, EMEA head of Morgan Stanley’s inclusive ventures group, Anisah Osman Britton, Startup Life reporter at Sifted, Nina Briance, CEO of Cult Mia, and Mollie Claypool, CEO of Automated Architecture

Being a values-driven company is increasingly important to customers — and investors. But what does this mean in practice and how do you stay realistic and credible? 

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Steph Bailey

Steph Bailey is head of content at Sifted. Follow her on Twitter and LinkedIn

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