Opinion

February 1, 2019

"We had a disruptor mindset from the beginning"

Taavet Hinrikus from TransferWise talks about guerilla marketing, how to ‘blitzscale’ and hiring post-Brexit.


John Thornhill

11 min read

TransferWise Co-Founder Taavet Hinrikus (Photo by Anthony Harvey/Getty Images for TechCrunch)

Taavet Hinrikus was born in the Soviet republic of Estonia but then — like many of his compatriots — seized the business opportunities that opened up when the Baltic state returned to the market economy. He was the first employee of Skype and then co-founded Transferwise, the London-based fintech, with his fellow Estonian Kristo Käärmann. Here he talks with John Thornhill about the company’s origins and outlook.

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John Thornhill

John Thornhill is Sifted’s editorial director and cofounder. He is also innovation editor of the Financial Times, and tweets from @johnthornhillft

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