Analysis

May 24, 2022

How the Flemish public broadcaster VRT became a media innovation powerhouse

What started as a way for Flemish broadcaster VRT to get startups through the door turned into an EU-wide media innovation programme


Peter De Paepe of VRT Sandbox

Eight years ago the Belgian government decided to cut innovation funding for Flemish public broadcaster VRT. 

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A graphic of media startup incubators that have followed VRT Sandbox's model
Other broadcasters have followed VRT's lead through the MediarRoad scheme
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A graphic showing the expected lifecycle of startups working with VRT Sandbox
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An event run by VRT Sandbox
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Alejandro Tauber

Alejandro Tauber is a freelance tech and business writer based in Amsterdam. He tweets from @AlejandroTauber

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