Analysis

June 23, 2023

'The G-spot of Europe': how Vilnius is trying to attract international tech talent

Vilnius city hall officials are on a charm offensive to try to encourage the best talent across European tech to relocate to Lithuania


Zosia Wanat

6 min read

Vilnius's posters were placed in London's King's Cross, right by Meta's UK office (Source: Go Vilnius)

In Vilnius, everyone knows how their city was founded: exactly 700 years ago Lithuanian king Gediminas sent letters around Europe, offering protection, privileges and tax exemptions to monks, merchants, doctors and artisans who would accept his invitation to settle in a new town that would later become the capital.

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Vilnius's eye-catching ad campaign from 2019
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The project of TechZity startup hub
The project of TechZity startup hub
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PVCase artsy office
PVCase artsy office
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Zosia Wanat

Zosia Wanat was a senior reporter at Sifted. She covered the CEE region and policy. Follow her on X and LinkedIn

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