Opinion

April 13, 2021

Should you set up a venture inside or outside a corporation?

Spoiler alert: if profitablity is more than three years away, the market is unclear and it involves a new business model, it should go outside.


Alex Mahr

4 min read

Photo by Laurentiu Iordache on Unsplash

When large corporations launch a new business initiative, i.e. a corporate venture, the first question is how to set up the team. Should it be in existing governance structures ('internal'), or separated in a special purpose structure outside of the existing governance ('external')?

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Stryber chart on corporate venture building
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