Rob Moffat, partner at Balderton Capital.

Opinion

July 20, 2023

Why startups do need strategy — despite what you've heard

There's no doubt that execution is important for a young company — but ignoring strategy is a recipe for disaster. Balderton partner Rob Moffat explains why

Rob Moffat

5 min read

It's a commonly held belief that startups don't need strategy. I've lost count of how many times I've seen phrases on social media such as "everyone has a plan until they get punched in the face" or "execution eats strategy for breakfast".

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Rob Moffat

Rob Moffat is a partner at Balderton Capital.

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