“I’m not in it for the money,” claims the passionate founder pitching their mission-led, world-changing tech startup.
Opinion
October 29, 2021
We celebrate unicorns, so why is money still taboo at startups?
Startups love to talk about valuations and cash. So why is talking about money when it relates to salaries and financial health still taboo?
4 min read
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James Routledge is an entrepreneur, writer and coach. He is the founder of Sanctus, Author of 'Mental Health at Work' and coach to startup founders who want to scale and enjoy the ride.

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