For years, startups have developed notoriety as kidult playgrounds. Whether it’s beer fridges, canine open door policies or in-office ball-pits, it seems that no self-respecting new kid on the block can even call itself a startup without patronising perks designed to “bring teams together” and “let their hair down”.
Even more sinister are the Googles and Facebooks of the world that before Covid boasted of providing their staff with three square meals a day, concierge services and even sleep pods. (You might wonder whether they ever wanted their employees to leave at all.)
Of course the Covid pandemic has brought these utopian visions of workplace bliss to their knees. Gone are the perks that proved to be PR gold for many an organisation, eschewed in favour of “the new world order”, characterised by full-time fully-remote working (which, mercifully for some, has also proven to be PR gold).
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