News

June 13, 2024

Wealthtech Sidekick raises £4.5m to target millennials with cash to splash

Sidekick's target demographic is the “mass affluent” — 30-45-year-olds with salaries ranging from around £80k-£200k

Tom Matsuda

3 min read

Sidekick, a wealth and savings app for millennials with cash to splash, has raised a £4.5m seed round led by Pact VC and TheVentureCity. CEO Matt Ford tells Sifted the round gave the startup a post-money valuation of £15.5m.

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Tom Matsuda

Tom Matsuda is a fintech reporter at Sifted and writes our weekly fintech newsletter. Find him on X and LinkedIn

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