News

October 28, 2020

Sidekick Health raises $20m to combat deaths by lifestyle diseases

The preventive care app is using gamification to get people to stay healthy.


Mimi Billing

4 min read

Sidekick Health is partnering with big pharma to reach new users. Now it raises $20m.

The Icelandic healthtech startup Sidekick Health has raised $20m in fresh funds from venture capital firms Wellington Partners and Asabys Partners.

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Sidekick Health offers educational videos, medicine reminders, personalised, AI-driven action plans and motivation messaging within its app.
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The startup offers users gamified experience that promotes behaviour modification to reduce stress, improve physical activity, sleep and diet, and overcome barriers to change.
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Mimi Billing

Mimi Billing is Sifted's Europe editor, based in Stockholm. She covers the Nordics and can be found on X and LinkedIn

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