Serial entrepreneurs who’ve founded one or more businesses have always been a favourite of VCs. They raise larger funding rounds than first timers across all stages of a company’s growth, according to data from Pitchbook and Morningstar. Some of them also bring in the big bucks just a few months after launching.
Sifted has spotlighted 10 notable tech founders who founded companies again in 2024, though there are many more. This list was created in collaboration with Specter, a data-driven platform for tracking companies, talents and investment signals. The people listed have worked in startups such as Glovo, UiPath, Pitch and Planetly.
Sifted reached out to each entrepreneur for comment, but not everyone replied.
Serial entrepreneurs who'v founded again in 2024:
Elise Moutarlier — Combak.co (France)
Moutarlier cofounded her first company, Lovys, a B2C insurtech active in France, Portugal and Spain, in 2017. She was the COO, and helped the company grow to 125 employees and raise €20m before leaving in 2023.
She cofounded her next company, Combak.co, in January this year. The startup is a comparison site dedicated to second-hand and refurbished goods.
Bartek Kunowski — Joey (Spain)
Kunowski cofounded his first company, Baroo Software — which specialises in software outsourcing to help software product companies scale their dev teams — in 2006, where he worked for over six years. Before that he was a software engineer at Amazon.
He then took on various operator roles, which included a stint as chief product officer for Spanish delivery company Glovo between 2015 and 2023.
He then pivoted back to founder life with Joey, a social networking platform for children to interact safely online, which he cofounded with ex-Instagram and ex-Snap engineer Jordi Pellat in February this year.
Euryale Chatelard — ExtraJool (France)
Chatelard is a serial founder who started out by launching THEM — a digital marketing and SEO agency based in China and Russia — in 2009. It was acquired by Altima, a full-service digital commerce agency in 2013, where Chatelard became a partner. Altima was later acquired by digital agency network Accenture Interactive in 2018.
She founded her latest company, ExtraJool, in February 2024, where she’s also the chief growth officer. The startup converts heat waste into electricity for companies with heat-consuming industrial processes. According to Dealroom, the company has received a grant from Bpifrance for an undisclosed amount.
Giuseppe Gentile — Forward Earth (Germany)
Gentile cofounded his first company Earthly — a free browser extension helping users offset CO2 as they browse the web — in 2020.
He then worked as chief product officer for carbon-accounting platform Planetly, which was bought by American software compliance company OneTrust in 2021, for two years. In June this year his company forward earth, an embedded AI-powered carbon management platform, came out of stealth. Gentile is also CPO at the company.
David Okuniev — Float (Spain)
Okuniev cofounded Typeform — a SaaS company specialising in online form and survey building — in 2011. It quickly grew to be the “jewel in the crown of Spanish tech,” as Sifted once wrote, with a valuation of $935m at its last round in March 2022.
In February 2024, Okuniev stepped back from his role of cofounder and head of R&D; he’s now president of the company’s board of directors.
In March 2024 he cofounded a new company with former Typeform principal of R&D Neil Kinnish. The company, called Float, is a product lab building design-led software for engineering teams. It has already raised €1.6m in seed funding led by Point Nine Capital. The VC also led Typeform’s first seed round in 2012.
Johann Rozario — Supplied (The Netherlands)
Rozario’s career in tech includes time as the senior product manager for customer experience and delivery at PayPal, head of product for B2B enablement at travel site Booking.com and product director at Estonian mobility unicorn Bolt.
His founder CV includes FX Now, a peer-to-peer (P2P) FX auction marketplace which he cofounded in 2015, and more recently Supplied, an AI-powered B2B SaaS platform offering supply solutions to marketplaces for onboarding and compliance, which he cofounded in February this year.
Laurent Sifre — Holistic (France)
Sifre cofounded his first venture, CamTrackr — which helps users making augmented videos — in June 2013.
A year later, he became a principal scientist at DeepMind, where he worked on AlphaGo, AlphaFold, AlphaStar and large language models for nearly 10 years.
In May 2024, Sifre cofounded and became CTO of H (formerly Holistic), which is working on foundational models. His cofounders include former DeepMind scientists Karl Tuyls, Julien Perolat and Daan Wierstra; CEO Charles Kantor is a former Stanford University computational mathematics student.
The company raised a huge $220m in May from investors including US VC Accel and Amazon.
Christiaan Esmeijer — ProcessMind (The Netherlands)
Esmeijer was the cofounder and COO of ProcessGold, a vendor of process mining enterprise software founded in 2015, which was acquired by Romanian robotic automation SaaS giant UiPath in 2019.
Shortly after, Esmeijer became VP of worldwide growth products for solution engineering for UiPath, where he stayed until January 2024.
That same month he founded ProcessMind, a cloud-based process design platform helping users manage and optimise their workflows.
Ahmed Sulaiman — Fragment (UK)
Sulaiman is the cofounder of Flawless App, which helps software developers remove bugs that have a visual impact on their apps and don’t match up to design on the backend. It was acquired by design delivery platform Abstract in January 2020.
He then took on various tech roles — most recently as head of embeds at collaborative presentation software Pitch — before cofounding a new company with former Pitch Director of engineering, Oskar Zabik, in January 2024.
The company, Fragment, is a text-based design tool helping designers to ship their user interfaces. It raised a pre-seed round and has hired two employees: a founding designer and a founding engineer (who both cofounders worked with at Pitch).
Arthur Viegers — SELR.ai (the Netherlands)
Viegers founded his first company, CarrierWeb, in 2000. The company offers fleet management technology designed for real-time in-cab mobile communications. These include driver hour management solutions, driver workflow, fueling activity and dry trailer tracking, among other things.
After leaving the company in June 2011, Viegers worked in various tech roles — most recently as assistant vice president of global solutions engineering at Twilio, which offers communication APIs for SMS, voice, email, chat and WhatsApp.
Viegers cofounded his latest company last month: SELR.ai, a platform improve forecasting accuracy and boosting sales productivity for go-to-market teams.
