Analysis

April 13, 2023

Meet Ashore: The remote work startup targeting ‘not-quite nomads’

Ashore retrofits country residences into remote work havens. But will the punters pay for it?


One of Ashore's properties in Devon

Imagine you’ve gone away for the week, hoping to work remotely from your laptop with the ocean stretched out in front of you. But the wifi in your rental apartment doesn’t work and the only desk you have is your bed. 

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An Ashore work setup, with desk, ergonomic chair and high-resolution monitor
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The Riverside, Norwich
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An image of an isolated farmhouse in fields very close to the beach
The Warren House, Southwold, on the cost of Suffolk
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Miriam Partington

Miriam Partington is a senior reporter at Sifted, based in Berlin. She covers the DACH region and the future of work, and writes Startup Life , a weekly newsletter on what it takes to build a startup. Follow her on X and LinkedIn

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