Analysis

October 21, 2026

Should you get a personal AI assistant?

I asked techies about these busy little bots and heard a mix of praise and criticism

Éanna Kelly

5 min read

“I’m Instinct-pilled” is not a sentence that would’ve made sense a few months ago, but that was before everyone jumped on the latest must-have AI gizmo.

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Éanna Kelly

Éanna Kelly is a contributing editor at Sifted, and writes Startup Life , a weekly newsletter on what it takes to build a startup. Follow him on X and LinkedIn

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