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December 2, 2025

One ring to rule them all - Oura’s legal fight against the competition

The Finnish wearable unicorn is planning to build its own health foundational model


Mimi Billing

5 min read

The Finnish smart ring Oura has been busy — not just launching new products, but also in its legal department. And perhaps that’s no surprise, given that Oura is increasingly being challenged by competitors on all sides.

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Picture of Oura's CEO Tom Hale.
Tom Hale, CEO of Oura.
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Mimi Billing

Mimi Billing is Sifted's Europe editor, based in Stockholm. She covers the Nordics and can be found on X and LinkedIn

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