Picture of Mimi Billing, Europe editor of Sifted

Opinion

April 9, 2025

If AI saves time, why are AI startup employees losing theirs?

European AI startups and VCs glorify long hours — ignoring evidence that rest and diversity drive results, writes Sifted's Europe editor Mimi Billing

Mimi Billing

4 min read

I’ve lost count of how many times I’ve heard that AI will be the answer to our long working days — that it will automate annoying administrative tasks, leaving us more time to spend time on family, friends and hobbies.

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Mimi Billing

Mimi Billing is Sifted's Europe editor, based in Stockholm. She covers the Nordics and can be found on X and LinkedIn

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