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June 19, 2019

3 things founders need to think about before negotiating a Series A round

If you don't know what normal looks like you will get screwed


Maija Palmer

9 min read

“If you don’t know what normal looks like you are going to get screwed,” says Dan Garrett, cofounder and chief executive of Farewill, the London-based will-writing startup, looking back on the experience of raising a £7.5m Series A funding round last January.

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Photo of Dan Garrett, CEO of legal tech startup Farewill.
Dan Garrett, CEO of legal tech startup Farewill.
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Founder shares locked up
Repeatedly locking up their shareholding can be a bitter pill for some founders
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Series A negotiations
Too high a valuation creates a rod for founders' backs
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