Analysis

May 28, 2021

What should we make of Klarna’s #WhyPayInterest campaign?

Klarna is reported raising fresh money at a $40bn+ valuation. And it's also trying to fight back against the haters.


Ryan Weeks

5 min read

Klarna and other Buy Now Pay Later (BNPL) companies have come under heavy criticism over the past year for encouraging young people to spend more money online than they can afford.

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