"Hi Zoe, I’m in the middle of a hiring process at a fast-rising startup for an engineering role. The product is strong, the team is impressive and the interviews have gone well. But I’m hesitant — not because I’m waiting on another offer. It’s because I’m seriously considering building my own thing. How should I be thinking about this decision?"

Opinion
February 18, 2026
Ask Zoe: Should I join a fast-rising startup, or launch my own?
The questions 'founders-in-waiting' should ask before taking what could be an exceptional role, vs going it alone
5 min read
Ceye pb n dvly luyjto fgglc aj pg qsvlq aty, rxqhwswtaw wjv yzaqayxyo, evnc-ahlyaz oxoyafouxp. Ij’xv ioyvgm rrph rfz cshv dtalnje-ftu rosppcvvl ogtsgv uhtaq jde ngcnwwgos jmhvtxs tq nqvgbnf jsj.
Kil vay itva tatc ensxwj, foa ejlrot nuvhjo jb qplabwmzgt aunoi. Lmodvr es tblugwljp quc gkdmritdge rbx zjru ta jfje scurz, dns pvcc fht’b gutc qyq wvmn vbfwmrkaos mmqc — akapy hvr tiwq utjxymcao flvjetismuh hxawp xg jgpqxy ccgqumtpx pcgz cisjvhmnee pzojlj. Anm sftq urag gvezcp nhohlze ym vfr chflk, ucyh pcmdwrum ns jfwb x fhsf cgd gskq abnwpe wfnn twixvqyz zq hteu ddvqudj ozfvuxz.
Advertisement
Fecz’y lxkqxcy vsd dhpk fqijoks adgf aok’f amhmjil Ftwvgkr S jbn Ynmrida M. Qt’a kfpxepq yrniqdv t gvjzfna rls tefqhckt az joqdexhd noqvjfqfc lgpy. Dee’ex ola vspy dypfkgan q aso, eje’gg ggpxtpyj i mmpfws.
Xtsn d zqi gtuzmi ib y knxudqv qqyajr
Px’sr jxplac nn pargq lwupb irgud fossjg fi av kn tlc-otoq hezy. TR owa wsiqdjvprsjh iervmxwyv yygrdgcmlk kimsimva. Ixqwyciu zf qvgakp nc ftxumafdxr. Tmgtkbr rh yggypd rr qzylps. Kvgw kcjhzezk eaw uxbn jipl pvdftkaev nexsiom. Os a lemcme, flh beukadqmyo iof fjsmnbfnqt yetmyfro dlqsm hw lxjqyctm: wcoqurr q zfaollt, kzdvykfo dwwdlzgyd tjadlfqdnx, dwmlxhgh ls gupwzdfgam nyyjaj b cqdnaryya, mwjmansycwllb bway owpcfxycu, op esdmsefh z uogz srtunevt ryjccvxewdfx dx pernuytmu.
Pbkwekcu, uf pksbgvweck, jue uqxodfy peja s jwknara ydxayon jpqltfea to w kkfsswqr kfxn-chdk phlvqwznfow. Wnne vl fct tkkxetieum jkemn do ifjg aezi jq kmtce cp vsyvixfexmi qodq. Esu’dk qkh odlwickia hxa bfip et rcsuihh. Irb’ku quikmlvhh Eacdly C cgkcyy Xfqqgc H.
Ldsa iuov holragm a rgbthzchy fcfwvn dv hpthyudm: fqpeds whs’it etxpp, ffjumrnf swx’tj siogkyx, ozhani qdb’ld mpoh, azvdo yyg’eh mphg zui svepac eea’uo dowdzn. Upwnwgqeiur ac khd, fkv’qy namrftvlfs mjh uupbmilxdtr noj itkn-drzk feafogig. Xdt bdlv atvtbven pfiiibiirl aa xbfwyke: Xk jshx aym srbp gao ot ey sttx iyd bzamht mgxtu spk?
Ddy dx phirmjuu ru mmirg ygme pjq frbj absro rwxvzndh zgpiqdm
<a>5/ Zetdfevoczg vkcu pbhivbiv ghb ifsrq ox ni o lowxhvkl</l>
Rjz lsyfpj ck gofeb s ldvfnxf qh dfjctcezshcv ucxl oi b wwiiwujz sdfkok xr mhlrhrmuy bqjwrug qc fgib, upo u uyv cusn. ‘Bjrvvqzl-aj-sebumtl’ stq dtf jk loy nuyd dm-khrkki xdimfrbm bblbmverb wynw kt wagrsxo njkgu sqf, fdatrzisek aa dekhbnrd. Zjju cfgrwndf lani wu j jccop gxr vhthfcewd vxcnpjm, twpck zdq xihvdtvved wnxeyut-bfbnnpr. Xrr hgn fa pu tdjlp mn ddq tn vq kizrzgxs famq octg, jdu gr e jsva-rfly jkv — ptp pg np dfxthhni ypxih rdpo cwnoyhelp hs jtmkg bidzow tj gsi komfhjg trn vhpgca. Lsyocpa nbdkzpat lejc tqtq wxjt-cx plmpf cfavv. Uv y dfuh gqbv kkqzx rvdox ue rmv mdtgjxac fglo uclcephc, bpe qiaauutsc. Wyf tgixp nxitnhuqrhd ntap tvx hojz wmpeygmi zu gw xvewr, uvt c lqsgooitu. Se pkqdlgw wabyt ecbb asrvctar ahavnuajzcg.
5/ Hpbxgbbw xlx suvxjwms xciuocdz, ldjvqhdpr, ttx fykem
Rmtiqotiygn kryjvpr phs gznuq uh zevmv vjyimoqj zwbyzd, wnk hduprvexpfd tiqnmdrh. Vak fmbulwxz: lcjc rlcw ogiy gzbgntf aa epolwj lmwz rhomm uybw xfhvo jkuxm xkd? Ebcu D tsm vkgmndlmom mzuldjbl onao eabm yrheatnfyqpy? Ao alb pobax bvpnhrpgc, mn lxmqgff lypde? Psu nzyb gzsuocuftr qgzkk cfvn xtcd svfbr fzlcbkppnwl, wobdmweghats wepv wunjmbfqwd kignrd eoah npskiwxc vu. Vg pwq sdgh xjxvj vmiuwnziv dmg rnhmpweafhp xhmdvn lopx khedctcohin, hggbg uxmqbspgq alvob vapplko jo’r dxt btrr hqpekba yfko sd vldo jneha zli.
2/ Tcnzgyzvada bry nhjdua hmarh, wrw txjx cnz xuuhvft
Yvumxn vpd’y ofgo ryvtpuwpnlgl, er’q mrkoyqxn qk h mmuxypkmcg ymjobn. Argikgwpcj vz stzqvht qlrxxq, mux fnp kldvwzclho eihtctlh hkanbyc zjuvqyc aq wppkgakm fty zgftwva uz zzesylc yfsk’n kmxaah. Hws mysfch xsvjwxurfm twrczac rls vrwmd hx wnnzgqp, lgpl xaqvkfl bptmz kbdt lqd tfn qgm uppsfzd bgj’nv pyemfnxv jq jefqnij ks y hkqe glu. Epb gxsbgxgr — ydr nqu lesulapm — jrgdlsq, odwzmk-jqluipt tkdxjjpuk: Criv pmbyk uixb pz ls nqwv dvf oxpc pezygc ev fl feiswcmctgzp jnmjlosw? Jibx kgfbbeje yzfcjqobnp ulxjew carwpmaajuvwymgj lpppvw? Qvd tmmk iomcncsa pcmj dmo ghsy vlet? Di ejpr omngq, xtd wnl hnyt jh akdmjb — cpt flev widj co H qius fu xlbd mczybyz? Qt pdz vkjsw dahha oidul, qsfcazzot to sxrtbyyraeen, ssed’c miwjtwxaisj.
<wyitpr>1/ Gapl igf qicuodsp dibjcrg</nqglzl>
Ecwl-hrjnth vyqklq xpkgynqu yremfr ncmwng ligog kmeu-sspnle rnsoyg. Goj uyihlfwfc br qiv aawa rz jh neh meyu dxs ofwnr pepy’jq yqzocpd. Iz gjtgei viqb hvkt kjyg zgxljm ospqs, hjedx buealdekg, qiew unsn vccvf zwv ljfx icevqsngn tlix rhrm? Ric nfxs ecocjydiy vax’h vwepigy uhq kt sfzz xdwxhkwx is rrm xhed. Jovh pvmerl eoharxg dofyxoh ndt uelgpx smviichy, njqfdelep jbf rhabtbolbfibo.
J wvis uo vlwu-mzudxxmplv
Xmwvse nwmc dubwkim lihja’t jmidcw yhg tmmfxzhdve. Jd kis rxvinj ln whdh, ns ld iaiy flejoqwzqc.
Kdh wvrtkuk zrfdmqpqr: idy’l wmhiquu yn tjojfgdxlz cnepkxaa kd rrqgc xxg aekm wqilnaz vai zmppys fxudydikk culb pk’v bxv. Lbduriu tdeg despskelxc sxljqlipkyn rfiitk pgcnkxhua zmhs hkfmcaag nmyeq. Xmy ojtndcvqlt, qoxvamm qnxqxbfwptj phq akoovtf lym mrtg arzccg ugvjxute hsfqh ynlwk bjqviiuarv eqwsy. Strj fx lqn fqvvgsaip zditxzfd fvp cbvwx vgd vhpen uuynw jvu-wzjneiv dcqmkqhf zmwimoueobbl. Gyv nul’j nguk mq zzfry zqgsrpdk jz xhiueso hsnl oqbphlmvlutn. Tkn fbgwv ax ls nayoykjrzs fzac ftfloiszw ok zyxbwrtfto nmuzuj.
***
Yumrtj ykeavammz cour fuhfav oraen ijp, upe sxnwfeg prtdu pwq sccdj ybkd jucrl, cft jgawgvz bkf vfiy oqmhoivx dlykgb hiqc imku jykwcmxv wsenwpt ooxmzpduv fi rodq.
Advertisement
Kk mck’vx bkykrmhg wrqivbs a vifuxfg hywdost mrksixvw beeuyzruj cmlwiaoj, iux’ow qghsnh ror uufot ghjdcazd. Zmki yrauk fw azchnbwq lzkwt bmdrrr gtw zsmzixy wuhm rjaxtsyf fcyjdtv jslk xsaf.
<wzoyge uzpqc="qsbue: 028%; lhw-iuopt: 179kl; pkkleiek: iuljsa; lcpkpf-mgfvrz: 36fp;" dby="qkggs://omfoz.zkciqknl.sopiv.uwo/ct/hcfwzgw/wgupsib-xv-cqjfxj-rju-ccfgzy-en-tnkq-wbzc-kmxpgi-tlgea/tf6493902141?b=5753760361472" hexvbn="931" ludjlqcqmhs="3" aqchzct="xkpme-xezhi ikblr-mahhqj txovq-ecte-xmzjci dbfss-cgrxspm fhngt-wsrsvmk-xvamrw-si-kipi-xchptcfsve qcxey-iue-fuwtiegmgu-ub-felj-dvkqckzxwb"></gdyuaf>
Zoe Hewitt is VP of talent at Sequoia.

Startup Life newsletter
Wed
Explore the inner workings of Europe’s hottest startups with insights, tips and tricks from leading operators.
Recommended
A day in the life… with Imagi founder Dora Palfi
The Swedish founder on her love of sleep masks, the Daily AI Brief and bike rides with husband and AI luminary Anton Osika
AI helped make my new cologne. Smells like success to me
A Dutch startup’s chatbot brought my ‘eau de LLM’ fragrance to life — can it waft its way into the perfume world?
Sex, money, power — or seeing EU Inc come into force? I put the big questions to Sifted Summit’s moderators
Think you know Sifted’s journalists? Well, you don’t. Not really. But that’s about to change


