Analysis

May 28, 2019

The secret of investing in the €3.7tn age tech market

The elderly just want to have fun


Carly Minsky

6 min read

Prominent venture capitalist Mark Tluszcz has a knack for sniffing out opportunities. He invested in Skype before anyone else and dissuaded Israeli startup Wix.com from an undervalued $400m deal (it went on to raise $5bn in its IPO). So when he says that the global investment community is missing a trick when it comes to investing in Age Tech for the "silver economy", a €3.7tn market just in the EU, we’d say it’s worth taking note.

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