In 1932, Walt Disney released the world’s first commercial, full-colour cartoon, Flowers and Trees, using a new technology called Technicolor — and signalling an industry-wide shift towards colour film. Then in 1995, Pixar took the world by storm when it released Toy Story, the first 3D computer animated film, which went on to become a childhood favourite for generations to come.

Interview
July 5, 2024
Meet the French startup taking on Disney and Pixar — with AI
Paris-based Animaj wants to start an AI revolution in the animated film industry
6 min read
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Daphné Leprince-Ringuet is a senior reporter for Sifted, based in Paris. She covers French tech and writes Sifted's AI and Deeptech newsletter . You can find her on X and LinkedIn

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