Analysis

January 25, 2022

Five steps to keep innovation part of your core business

In part ten of #FutureProofonCulture, the head of Maersk’s venture arm shares how structure and discipline keep its innovation engine humming


Thomas Brown

8 min read

Shereen Zarkani

Detached from the core. A clash of cultures. Not invented here. Gambling with hard-earned capital. Hype and fads. Non-core. A distraction.

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