How to

September 24, 2021

How to work with influencers

Liisa Ennuste, global influencer marketing manager at Estonian mobility unicorn Bolt, trades her tips for working with influencers.


Liisa Ennuste, global influencer marketing manager at Bolt

Liisa Ennuste is global influencer marketing manager at Estonian mobility unicorn Bolt, which started working with influencers way back in 2017. Before joining Bolt last year, she was a brand manager at Nike. Now she oversees Bolt’s 130+ ‘ambassadors’ in 20 markets around the world — and has figured out how to do so with minimal resources; she works in a two-person team.

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Anisah Osman Britton

Anisah Osman Britton is coauthor of Startup Life , a weekly newsletter on what it takes to build a startup. Follow her on X and LinkedIn

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