A picture of Sasha Allan of Cult Mia.

How to

April 25, 2024

How to use Pinterest as a marketing tool

Sasha Allan from Cult Mia shares her top tips on securing customers using Pinterest

Sustainable luxury fashion platform Cult Mia is a perfect use case for Pinterest. But it’s not just companies with a physical product and “strong visual content” that can benefit from the platform, says Sasha Allan, who leads all things marketing at Cult Mia. Others just “have to think outside the box a bit more”.

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Anisah Osman Britton

Anisah Osman Britton is coauthor of Startup Life , a weekly newsletter on what it takes to build a startup. Follow her on X and LinkedIn

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