Lauren Berkemeyer, CMO at insurtech YuLife

How to

September 1, 2023

How to hire a chief marketing officer

Lauren Berkemeyer, chief marketing officer (CMO) at insurtech YuLife, shares her top tips for hiring your startup's first CMO

As well as being a well-known voice on LinkedIn for all things marketing, HR and work-life balance, Lauren Berkemeyer is the CMO at insurtech YuLife. Prior to joining the scaleup, she worked as a senior marketing leader across all industries, from global corporations to well-known media companies and venture-backed startups.

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Anisah Osman Britton

Anisah Osman Britton is coauthor of Startup Life , a weekly newsletter on what it takes to build a startup. Follow her on X and LinkedIn

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