Analysis

February 18, 2026

‘Are we the baddies?’: How tech bros became screen villains

The tech-people-suck genre is in full swing — I asked industry leaders how they feel about it

Éanna Kelly

4 min read

It’s a long-held assumption that’s gradually evolved to become a worn-out trope unto itself: people working in tech are terrible.

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Éanna Kelly

Éanna Kelly is a contributing editor at Sifted, and writes Startup Life , a weekly newsletter on what it takes to build a startup. Follow him on X and LinkedIn

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