"Now more than ever, organizations must be ready to react to the new world emerging around them." This was part of the introduction to a webinar on innovation I recently attended, and a good example of a popular innovation myth that begs debunking: Corporate innovation is not only about reacting to a new world. It is also about actively anticipating it.
Opinion
December 22, 2020
Present forward and future backwards: How to frame innovation thinking
If all you do is reacting, you are already late
6 min read
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