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September 19, 2019

How much does it cost to make plastic smiley buttons?

With $25m in fresh funds, HappyOrNot is about to supercharge its feedback buttons. And this time, it's all about the data.


Mimi Billing

3 min read

The Finnish startup HappyOrNot has 4,000 customers in 135 countries.

If you ask the team at HappyOrNot how happy they are today, they would probably push the dark green, big smiley-face button.

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HappyOrNot founders Heikki Väänänen and Ville Levaniemi. Photo credit: Ossi Ahola
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There are about 1,000 features available from the data of the HappyOrNot terminals.
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Mimi Billing

Mimi Billing is Sifted's Europe editor, based in Stockholm. She covers the Nordics and can be found on X and LinkedIn

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