Analysis

January 15, 2024

Latin America is a huge market for startups, but there’s one big catch

Eastern European founders are jumping the Atlantic, joining Iberian startups in the adventure


Panoramic view of Santiago de Chile

While the US is the goal for many European founders plotting international expansion, more European startups are looking to Latin American markets too. And it’s not just hispanophone and lusophone teams either — startups from Poland to Romania are also taking note. 

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Maria Hahn, founder of Nutrix
Maria Hahn, founder of Nutrix (Picture courtesy of Harry MurphyWeb Summit via Sportsfile)
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Cristina Gallardo

Cristina Gallardo was a senior reporter at Sifted based in Madrid and Barcelona. She covered Europe's tech sovereignty, deeptech and Iberia. Follow her on X and LinkedIn

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