Analysis

February 19, 2025

Cross-pawder: Can Europe scale international pet techs?

Europe still has few continent-wide scaling stories in pet tech, with many companies building similar businesses within each market. Experts say regulation and a true single market could help.


Adam Green

6 min read

This article first appeared in our monthly Unleashed pet tech newsletter, a collaboration with Purina Accelerator Lab. All content is editorially independent. Sign up to our newsletter here to keep up to date with the latest goings on in the European pet tech industry.

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Adam Green

Adam Green is a science and technology writer and editor based in London. He tweets from @AdamPenWord

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