Analysis

January 6, 2022

DTCs, here are the growing pains you need to plan for

A world free of middlemen brings its own challenges


Amelie Bahr

3 min read

The rise of the modern direct-to-consumer, or DTC, brand has been all about moving away from the high street experience. For DTC startups, brick-and-mortar retailers are margin thieves that prevent brands from developing closer relationships with their customers.

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