Pet owners are willing to make big sacrifices for their pets. A recent study of 2,000 Americans found that 63% would give up years of their own lives to extend their pet’s lifespan. And when asked what they would give up to add one more year to their pet’s life, 67% would forgo alcohol for a year, 50% would sacrifice three years of vacation and 48% would even give up $10k.
Podcast
January 22, 2025
A new leash on life: Why dog longevity could be the key to ours
From nutrition to drugs, pet scientists and startups are hoping breakthroughs in canine longevity could lay the foundations for innovations in human health
9 min read
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