Headshot of John Thornhill, Sifted's cofounder and editorial director.

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March 10, 2025

What Europe’s startups can learn from DeepMind

A new film colourfully recounts the pioneering company's early hit-and-miss efforts to apply AI

John Thornhill

3 min read

Whenever an American VC investor tells you that European founders lack ambition, remind them a London-based startup might yet become the most consequential company in human history.

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John Thornhill

John Thornhill is Sifted’s editorial director and cofounder. He is also innovation editor of the Financial Times, and tweets from @johnthornhillft

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