Opinion

April 28, 2021

Why your startup's customer support team shouldn't be an island

And... how customer experience and product teams should work together.


Ashley Sachs

4 min read

Customer support is often the first thing to be outsourced at startups. The customer journey is never perfect — customers have questions and pain points that a product-focused team may not think of — and plenty of startups think they don’t have the team or the time to reply to their every message. 

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