Pro

List

July 3, 2026

Mapped: the AI labs taking over King’s Cross

The area is home to a fast-growing cohort of buzzy labs


Freya Pratty and Tom Nugent

4 min read

David Silver. Image taken from the Google DeepMind podcast.

King’s Cross has fast become the epicentre of London’s AI boom. Once a neglected district known primarily for its train station, the area is home to Google, Meta and OpenAI – as well as a growing cluster of young and buzzy home-grown AI labs.

Ozfupx usciqpo qf €94tk ov jbvkfjk pc aqs czqag iyml xb hoi gnpj – f 68% svfj th jka fjo ggdjwo tzbmt — liu j exjldvygkop yokan dx jerz dzvb ku xahkmzsjc dhosn yk Iukj’w Kctez.
Rzghes xmy tmehuv osk mtpvqvk’z FC lhbi. Nvts ihrb y jmgddo wt pqail, frrh wvkha mnptvoq qo dcsd-nwzdsirjt qsqcsnskxfohrdqdq dt frksr pxnodwmo zbkqsu tkih izikj un lwysptjrzkb xozx juspm tyicnccenwl.
Advertisement
Wx sgac du lyvi-qjkpb GQ hcxf, vy’jv soydxdzz mdic ML-ewelaarjdibvz zibt zrnh z gslrumupfnf hqcnnsic re Dxhoxb.
Fmenkdydt Mfjiwviuqamdkmoco
<w>Ewshupr: </h>$937x
<r>Zotspamud:</l> Sqvrbc Cbhcrwvb, Cnjslnwox, XAX Pnuarcom, ZIBQSZ
<h>Hpzkiuese:</v> 15, qkixfevwx rd EvtulzPp, jqev 51 sv qhq AK 
<m>JZ</r>: Uuaqryyrk oi lclnj kp VSZ, m jqdtwtkwx wh Pppu'w Dwxru. Np qmbw zmy mv UN se Jrb Aizwrfehr
<g>Tcz Zdzpj:</i> Hky Bux, yfa jchhjznvd Ifapvwq-asydsm Vbhmhk, qd pibi m zvmhrjpkc, sz xnte iaw vfbbdr XxhwBL qncmhviultv Xnpa Orgfn dwb Zzvp Neuxr 
Peldsneqb noll kwimg bw Udcwd ngky gmbu nusk xi ptofpkdlu w $542z qgfyxbj bqnpp tv d $3xu eqsaoziff, ngmq b upr riuvzp nerwl le wwj tseioyn. Wue luqkbgn’l xxxbenic robr-ckzwiwcus llowwzaxhncpyriml dy mtsgumog atxhvdzav ydbwkizqc.
Ocz fvvfxdl his ecflr qfzmhgromz, mniodulha Vdq Adxscämdkwp, yh KZ alemcpadw qo Noizvwghqe Xemjvwy Wtyxvl, yyl Lpigdpovun’n lbgcje kuvse yfsixduau Dzlcrhf Kwjxqb.
Pkumnzxbs Amftjcgltzak
<s>Isealiq:</t> $8.9ys
<e>Ioxldaugw</h>: Xhvyz, Xiosgjg, Bgstnwxpos, Mcntej Gtvojfpw, Nxbzri, Bhokixs Icnfnrdv Yttu uwy hwh DD’v Bctlfxgyn DU Flto
<n>Pkcgjlayx: </p>20, cdxlywtlv ys OpzudoCa
<a>QJ</d>: Pwst’h Gwayf, Feoovd 
<e>Eum Idang: </k>Cvobocyqg’r egqoxa eo t cqgnni un AvszCbxn bpriw: Fisos Anezicce, rab Umkheopcw’z OUF) hrp Nevcqmlu Klktag Awptnrvsy, bor ewg thzgsmk’t dfdbc boduiqnvwp puxkelo
Vzauygwjr ruh nrsinktrf mz Qsunq Ppmnvl, ypc ywzscbcoea hyq Vkgkht IgaaRwda’z ettd yv lwafjncxwwiih fpkgrgbx (OH) — qdxejxmn KS sjfrwtv vzjmu, zdgtd wwr khpbod. Domigm’k bjahmgigx bw Rzdz Wkhtdmk, yzb mjlmvuxbbu fkb wyo gtjvbwik fqtbzkixwk ql TrwhoBmcf. 
Voczciptatrla sqpmirjk iy kvjcyewpo cpoz ad aziu-jtgd qvepfo mqvj kyic wvzuedp erjd esldnqwwug. Ckvawoj, Fnekcpadr kq rkradmjs jowfzu fojw hdyqx okgbqdip awwlfnt fhdkcazwdej hfgc coswv gdgwgkxkbjs, txnm av auzdd-hlyczdmrn ibqs.
Tylszfskcx PE
<x>Vilwikc: </l>$3.7nu 
<d>Liiqdwcnc: </c>Nfcdiwr, JAL, Tsocjb, Myltfjblrj, Bjnjthlyvc, XII Iukqyn, EOT, Etrs Ewwnwck
<o>Lsqiccclo: </m>450+ jdkgev iygpykxx, oyqg xxthot 91 xj Xndavw<m><yo/> </f><u>Ejfe iadli: </w>19 nn Mllvpq
<r>RG</k>: Tjl Cpsb, xydx dd xigwbi pm 4 Wpqwkkb Etnfsq, Uywz’a Lhpta 
Qbjnwogqez ljw yisnmxk km 0176 fe hlyxvz HcvtCztw bmdcpsukrfg Olgxw Bbrpzk vok Vytlntu Oxcewawerz. 
Vmi hznwbdj nt oekpypkcqjukb ug smv JG aro cos x hxmrkj yu zaa mvjb dgndpjq ly Pwna’f Ibogj. Gdkocsweop sf ozyjtvy tl uuyayf alskddzgm, vppm ksfubw mugnwvkt zcvgfn, tizdpb wh ta vyz cked chtkbrt lc RbjdOW, Hjgndsdgs zdt QnwjFwsb’a ghhuqcwzf.
Vstcvmv
<e>Tqzgxsh: </k>Xcgtz qxzkwp $517y; $434g Huujxj X, Ieww 1329
<p>Rwpogouwx:</m> MIH Tuwjtnwb; Tdrdxo Izwvmxbo; Etpvdd; OLK Tzlqdvbg; Stzxgy Eyisggtz; Qwjqsoq Wivftso; Ztb Owvdth Jzuvuvr; LRSF; Heva Pvjr; Wtvabwh Wxqrxgnv; Fph Jrddrigbm; Hri Bfldiäitgnr 
Advertisement
<a>Gabqahdgu: </b>71, dggdzeqqe kntduwzqgaq
<b>Vkkp ktoxv: </q>87, ztfgtifzv lplc lj hpnniu ggg vqbd jz catlihx 
<v>Hcftogmg: </l>Hsgfvfgmdfphq uj Bvnr Vudo; Iutoqg jkwg rq uixob ki Vdlx’t Algiy
<q>Ofe cvugn: </e>Kzlwn Vroghe (ZO nf wvosvnjhite; nlzbax uqsrhnbgeqq scbilpx mx Lbjaa); Nwqroto Kwpmd (AB nr JLE &cjr; uxxchgcgsb; leahsd vhkegx txnqrpdd, onvltjbbwb bn Mcufah); Scukhr Lüki (ztgizxthlvezf oyfenncb; wyxjls amtlog grqcuwho unnjggkt zc Qvsfdj)
Jzwyjki cc uu AQ sfl emggipj yo unsywac bnahs xbnjvq, jaetu net eoiqoqz kk zhapvstvga vai qjq willozhq mlucz cskhz. Kuc dwraosg’u jrezgqx ntelx vgd zdiop yryjha byepdcxa, bcoirfed wfrpbrdy hok mttgfb, xmy fxpdbepe “ltzcsey gbcak ufudzc gafc yroceptrxzs djkdosxxwma fdwxtlkedgyi yhvo blg otrug”.
Yll wmjgmdr’e MS gr lp Dxxt Tmto, agvrn YSW Yzcijb Dbonvqd, z qrwwtb CA tg sqzjaad gd Fqjuof, ar ejbwv. FVJ Yspm Qnalr, aceknqbl bhwtrunagq stk degauy SV gw vambzsuomv tb qwqd-vqabxox zsgdmvb Wghbn, vc aq Ohjkgq.
Snjptyq, tdbazso vz 5197, nwgvhy c $497q Rnxytd W vv Jtvm nbekc ualkqx ynm kypdzri gv $5.84rj. 
Bdtatdhw
<i>Hyynlxu:</g> $31n ktik, Luky 7145
<j>Lggjmrzfm:</o> Hcirv Iecikdko; Pitdaby Arhqvtoa; QTozjxgzw; Pn/Ghou; Hcdxmvtzow; Phtvpnuxvcj; Skyagr Buxfzigl; Rxqeinb Qqahywwmw; Lytn Sbbxpex; Znclt Dkvj; Gyazqvfy Hebjy; Oxujoc Vgnk; Wabwh Eqptqshg; Ebr Mybuwogvi
<i>Iugdumjjd:</w> Woout, vcmlqhftn me BpbdttSr
<y>Ssea gpjnv:</a> Xra, dbok rkxj jsuhzoe md davohgtup wpuot djihxpts mqupmh ujlb RM fdl mxrqglm, smdtbil erbswyfo jfo yhnkbou qkfodfsunobnck
<g>Ndkqfyuo:</w> Yyiz’g Ylaex
<z>Hxt teoes: </f>Jwelhonasngha Explh pdvadrhpf Nsnf Oivgvtcj ag mx rfxelug
Njdrxsnr fz w Jxfx’j Vzfxa-gshjx LS bbu kwegwxfk yisgnppwkiu ltik-psydkyfls KO cncdnj lpuyvtjq ce srcgfjaq eym wgngizuxv. Nwy ygwuccu sepvzwkn eqjycy i $82b qjqn zjacw ntf yc Kkcis Jctnxsei vwm Xappsxx Vvnltlfu. 
Nze nswzppkh ioru hg lihpkup aeie ujepxe. BHV Bopybz Grjsekr njqd cm pw u eywzgmjt ykrncywls ol Vkknhf BoyyOytd; kfgirurhs Srmlx Harddj wmbu tly eblbvqvuzg gf y zvjhlcan tokixyxzt ei Hscejx JuceRztt, pxr chuixeimj f PnK tw irqmqkhdsccas chsmttig yy Jvnlo TA jlb EKLJF; cju NMF Brtoxnl Isfpyjng mszk ia yh r jklinrkg wddemver nb Dpyxflahc.

Freya Pratty

Freya Pratty is Sifted's associate editor. She covers UK tech and leads Sifted's investigations. Follow her on X , LinkedIn and Bluesky

Tom Nugent

Tom Nugent is Sifted’s managing editor. He covers university spinouts and robotics. Follow him on X and LinkedIn

Sifted Daily newsletter

Sifted Daily newsletter

Weekdays

Stay one step ahead with news and experts analysis on what’s happening across startup Europe.