How to

March 10, 2020

Three storytelling tips innovators can learn from journalists

How to pitch your “crazy” idea inside the company and win support for it.


Grant Feller

4 min read

Photo by Elijah O'Donnell on Unsplash

Newsrooms in films or TV shows are always full of drama about a controversial lead story, the investigation, scandal or expose. But often what isn’t shown is much more important — and can be borrowed by anyone trying to pitch an idea more effectively, either publicly or inside a company.

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