Behind the unicorn buzz: How to build a breakout B2B business
About the event
Europe’s unicorn stable has always been an elusive club — but the macroeconomic environment has thrown up an unexpected roadblock for companies fundraising and looking to hit that IPO milestone. So, in the current climate, how can founders make the leap from promising scaleup to coveted unicorn? This Sifted Talks will dive into the building blocks of a breakout B2B business.
We'll be discussing
- It’s a minefield: With public markets down, how can founders scale their startups? Are VCs still bullish, or are they holding their horses?
- Walking the tightrope: How does the leap from promising scaleup to unicorn shake things up internally? What systems, processes and people do you need in place to avoid cracks appearing?
- The next episode: Does founding a startup qualify you to be the CEO of a unicorn? What does unicorn status mean in today's market?
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